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Today, as events become more elaborate than ever, have you ever wondered how people who put them together do it? Of course, there's all the expertise and skills, but considering the intricate nature of such events, it is only understandable that they make use of technology, yes? And that they do! Event technology has become so crucial to the entire process that it is now one of the pillars for the success of any event. Now, we understand what’s technology in the general sense — but what exactly is event technology. Event technology is any tool that enables event organizers to efficiently execute the many things and processes relating to the job.
Now, given its purpose, it shouldn’t come as no surprise that everyone wants to use event technology. Unfortunately, more often than not, people jump on the bandwagon owing to its popularity without little to no understanding of the techniques they are trying to embrace and adapt. It, in turn, renders all their efforts to put together is significant. But that doesn’t have to be the case with you as well — so, we put together a list of the essential technologies any event planner worth his salt must be adept at using.
- Venue sourcing and selection: Among the most critical facets of an event is the venue, and when done in the right manner, it can deliver a whole new world of possibilities in the context of using novel technologies, design, layouts, and more. For this, it is advisable to use an online venue search and request for proposal (RFP) tool. And to ensure it is a fruitful endeavor, compile a precise list of requirements, differentiate between what is a must, and what would be a welcome add-on.
- Transport: Yet another vital aspect of events is the transport, which may or may not involve booking flights, arranging transportation to and from the venue, keeping an eye on all the variables, and sharing live updates with guests, depending on the kind of event one may be organizing. Nonetheless, don’t use a spreadsheet tool to deal with this — use a platform that will allow you to manage transportation, transfers, efficaciously.
- Tools to manage event registrations: Event registration tools enable event planners to ease how attendees register for the event and also boost the attendee conversion rate. But take analyze the options carefully to see which one works best for you, because while some are specialized but standalone products, while others can be integrated with other event-related systems and technologies. And then there are your all-in-one kind of tools too. So, yes, careful analysis is important.
While it is a terrific idea to take up event technology as you seek to take things up a few notches, but it is imperative that you cautiously appraise any investment in software solution for event planning. It will ensure that you get what you need and don’t only end up putting valuable resources in a tool that serves no purpose for your business.
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The law industry has been notoriously resistant to the change that comes with the continued and rapid evolution of technology around us. But things are changing, even though at a rather slow pace — but they are changing at last. This change in attitude can be attributed to a variety of factors, though the primary one has been the many benefits it has delivered for this industry. And the biggest proponent of this shift in attitude has been legal practice management systems. A recent study by a global company reported that a sizeable number of law firms have fully integrated such software into their operations.
So, how does an industry that has been traditionally averse to modern technology go from that to having the majority of law firms depending on legal practice management systems for their daily operations? It’s because of the ability of such systems to efficiently organize the company’s processes as well as deliver a massive boost to its overall productivity. It relieves lawyers from the responsibility of tending to humdrum tasks, thus allowing them to focus on the more important things dedicatedly. If you are also looking to achieve a similar effect across your law firm, here are some legal practice management software tips to get you started.
- Reminders and scheduling appointments: For law firms, scheduling appointments with clients is perhaps one of the essential things in the overall scheme of things. If you are scratching your head over the why it’s because that’s what keeps the money flowing in, so, yes, the ability to seamlessly schedule consultations is essential and yet, it seems to be quite challenging. With software, one can do away with repeated discussions by providing the firm’s availability schedule to clients, allowing them to pick a time that suits them best.
- Document management and collaboration: Of course, lawyers often need to share documents and collaborate with clients as well as their colleagues across the firm. It, once again, involves a lot of back and worth that can quickly take a toll on efficiency. To that end, the solution for managing law firm documents facilitates real-time collaboration and relevant functionalities, making it simpler to collaborate with people.
- Social media marketing: If you believe law firms have nothing to do with social media, you couldn’t be more wrong. Much like any other organization, legal firms to need social media to target customers. Thankfully, with legal practice management software, one can quickly be relieved from the task of continually engaging various social media platforms and also monitoring performance across such channels while still leveraging their many advantages. Hence, the software makes social media marketing as easy as ABC.
To truly leverage the potential offered by legal practice management software, it is of critical importance that the law firm takes the time to train all stakeholders, especially the ones that will be directly using it. It will ensure that the software is used as much as possible and wherever possible, consequently, bestowing a world of benefits on the company.
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There are a plethora of studies in the world that have amply demonstrated that there has been a change in consumer behavior and a significant one at that. Researchers have also observed that the most significant factor to drive this change has been digital technology, especially in the context of customers’ shopping experience. The recent Digital Consumer Study report noted that as many as 50 percent admitted that they have shopped or completed tasks related to it, such as browse, compare, and more via their mobile phones over the last three months. It, in turn, has resulted in companies taking up increasingly modern strategies to keep up with this change.
In an endeavor to pull in and engage these new-age customers, who now demand a multi-channel experience, companies are adopting various aspects of their operations, including content marketing, enhanced and more responsive design for their websites, and push notifications among other things. And rightly so, because the failure to embrace this change and at a rapid face threatens their ability to grow. To help you delve further into this phenomenon, we put together a list of the most popular ways businesses are making use of new technologies.
- Coupons: A survey found that a whopping 66 percent of the respondents that discounts are a vital part of their strategies. It goes on to show the prowess of coupons and how many companies stand to benefit from the development of coupon apps. Combine that with the fact that consumers often look for that ‘push,’ which can be delivered in the form of special offers and discount coupons, while shopping further demonstrates the point.
- Go responsive: 53 percent of consumers in another stated said that they had used their mobile phones to browse a retailer’s website. As a result, companies have not only expressed keen interest in responsive website design but are actively pursuing it as well. And if you are wondering why it’s because responsive design ensures that the experience on offer is adapted to whatever device consumers may be using.
- Mobile-specific marketing strategy: To quote the same study for yet another intriguing stat: 34 percent shoppers admit that they would be more inclined to shop at a particular retailer if they were to receive offers and discounts on their mobile phones. So, companies are now working on better segmentation, to make provisions to enable staff to access customers’ wish-lists on their websites, automatic replenishment of go-to orders, and more. Oh, and yet another fascinating thing this endeavor has resulted in is that businesses are now allowing people to shortlist an item in-store and buy it online and vice versa.
It’s not that digital technologies have changed the current scenario — the truth is that if the current observations of the market are anything to go by, they will continue to impact and shape consumer behavior for the foreseeable future. And if you, too, wish to stay ahead of the curve, it is imperative that you get with the times and ensure that you deliver truly digital experiences for your consumers.
eCommerce — it’s undeniably one of the most lucrative types of business and that too all over the globe. So, it is understandable that more and more companies are seriously considering taking it up as a primary or additional mode to conduct business. However, most people are often so enamored by the concept’s charm that they end up overlooking some of the most critical factors that go into the making of a successful e-commerce venture. And among the handful of absolutely vital elements, one is ERP. But what exactly makes it so consequential for e-commerce businesses? Allow us to explain.
See, ERP, basically a tool that enables companies to access siloed data across the board, is widely recognized for its ability to facilitate a substantially better organization of all the business processes. It, in turn, allows companies to achieve enhanced operational efficiencies. By giving companies an all-round view of their business, it helps them prevent mistakes and keep a better track of all their processes. However, it is also essential that you don’t dive into this blindly; so, here’s a list of some of the most important considerations that you must keep in mind before you implement an eCommerce ERP integration solution.
- Compatibility is crucial: One of the first and most essential tasks on the endeavor to integrate an ERP solution with an e-commerce platform is making sure that the former is compatible with the one you may already be using or are planning to take up. It will make sure that data can flow seamlessly from the platform to the ERP system, thus ensuring coordination and balance across the networks.
- Don’t forget the real-time data: Of course, one of the biggest USPs of an ERP system is that it provides data. However, that alone isn’t sufficient; one must also make sure that all data related functionalities, such as reports and analytics, are adequate to suitably meet the company’s requirements. And it may also help to remember that dashboards can also be tailored precisely following your business’ demands — be sure to check that out as well.
- Scalability: We don’t even have to tell you just how critical the ability to scale without a hitch is — especially for e-commerce businesses since growth comes very quickly when you do things right. Hence, it is advisable that you look for a cloud-based system since the mere fact of being a cloud-based system indicates that it is conducive for efforts to scale and supportive of any tangential measures that may be necessary.
Considering that an eCommerce ERP integration solution necessitates a sizeable investment, it becomes even more important that one takes ample time to first carefully evaluate the many such options against their business’ requirements. It would also be a good idea to seek assistance from a service provider for such solutions who will be able to give valuable input to your quest for the right ERP for your e-commerce business and help you make an informed decision in this regard.
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